Full Job Description
Join Amazon as a Social Media Manager in Sacramento!
Are you a digital native with a passion for storytelling through social media? Do you thrive on creating engaging content and cultivating online communities? Amazon, the world's leading online retailer, is seeking a talented and creative Social Media Manager to join our Sacramento team. As we continue to enhance our digital presence, we are committed to connecting with our diverse customer base through innovative and impactful social media strategies.
About Amazon
Amazon's mission is to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. We strive to offer our customers the lowest possible prices, the best available selection, and the utmost convenience.
The Role of a Social Media Manager
As a Social Media Manager at Amazon, you will play a pivotal role in shaping our brand’s online identity. You will work closely with cross-functional teams to develop and execute comprehensive social media strategies that enhance brand awareness, engage customers, and drive sales. Your expertise will be crucial in creating content that resonates with our audience and aligns with our brand values.
Key Responsibilities
- Content Strategy: Develop and implement a holistic social media strategy that aligns with various marketing initiatives, campaign objectives, and audience engagement goals.
- Content Creation: Craft compelling and timely content (copy, images, videos, infographics) for multiple social media platforms, including but not limited to Facebook, Instagram, LinkedIn, and Twitter.
- Community Management: Manage daily social media interactions, including fostering conversations, responding to inquiries, and monitoring audience sentiments to build a positive brand image.
- Analytics and Reporting: Utilize data analytics tools to assess social media performance and optimize campaigns based on engagement metrics and ROI analysis.
- Collaboration: Work collaboratively with various departments—such as marketing, public relations, product teams, and customer service—to ensure comprehensive messaging and maximize outreach.
- Trend Monitoring: Stay ahead of social media trends and emerging technologies, providing recommendations for innovative approaches to enhance our digital marketing efforts.
- Campaign Execution: Plan and execute social media advertising campaigns to boost engagement and increase conversion rates, ensuring all campaigns are monitored, analyzed, and optimized for performance.
- Customer Insights: Leverage social listening tools to gather customer feedback and insights that can inform product development and marketing tactics.
Qualifications
The ideal candidate for the Social Media Manager position will have:
- A Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in social media marketing, digital marketing, or a related field, preferably in a fast-paced environment.
- Proven experience managing multiple social media platforms, with a strong understanding of their respective audiences and content strategies.
- Exceptional writing and communication skills, with the ability to convey brand messaging in a clear and engaging manner.
- Strong analytical skills with experience in leveraging analytics tools to drive content strategy and measure performance.
- Proficiency in graphic design and video editing tools (such as Canva, Adobe Creative Suite, or similar) is a plus.
- A passion for technology and a keen interest in emerging trends in social media and digital marketing.
- The ability to work independently as well as part of a team in a collaborative, open environment.
- Experience with paid social media advertising, including A/B testing and optimization of ads for engagement and conversions.
Why Join Amazon?
At Amazon, you’ll be part of a team that genuinely values innovation, collaboration, and the growth of its employees. We offer competitive compensation and benefits packages alongside a work-life balance that empowers you to thrive. Our Sacramento office nurtures a vibrant atmosphere of creativity and passion, where your contributions will play an important role in defining the future of e-commerce.
What We Offer
- Comprehensive Health Benefits: Medical, dental, and vision plans to ensure your well-being.
- Flexible Work Arrangements: Options for telecommuting and flexible hours to maintain your work-life balance.
- Professional Growth Opportunities: Access to continuous learning and development programs to help you expand your skill set.
- Employee Discounts: Enjoy discounts on a variety of products and services available through Amazon.
- Diverse Work Environment: Be part of a company that embraces diversity and inclusivity.
- Collaborative Culture: Work alongside a team of talented individuals who are passionate about what they do.
How to Apply
If you are ready to take the next step in your career and join a leading technology company, we want to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and any portfolio work showcasing your social media achievements. In your application, please highlight how your skills and experiences align with the responsibilities of the Social Media Manager role.
Start shaping the future of digital marketing at Amazon in Sacramento today!
Amazon Is an Equal Opportunity Employer
At Amazon, we are committed to creating a diverse and inclusive workplace. We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or veteran status.
Join us at Amazon, and together, let’s shape the future of how people connect with brands online!